EPD-Medien hat mich vor einiger Zeit zum Thema Groupon für Verlage befragt. Meine Meinung sehe ich in dem Artikel ganz gut wiedergegeben (auch wenn ich die Abwanderung des Anzeigenmarktes nicht nur mit Groupon begründen würde).
Kritiker: Couponing ist ein gefährliches Spiel
Der Journalist und E-Commerce-Berater Steffen Greschner hält diese Sichtweise für gefährlich. “Der Anzeigenmarkt wird für die Verlage vielleicht noch fünf bis zehn Jahre funktionieren”, sagt er. Genau wie die Kleinanzeigen für Autos und Immobilien werde mit der Zeit der Anzeigenmarkt ins Netz abwandern. Gerade in den Branchen Gastronomie und Wellness würden dann viele Händler nicht mehr auf die Zeitungen zugehen.
Die Deutsche Verlagsszene tue sich mit Vermarktungschancen im Internet nach wie vor schwer. Dabei böten Verlagshäuser alles, was Groupon sich derzeit mit sehr viel Geld aufbaue, sagt Greschner. “Wer hat in jeder Stadt die besten Kontakte zu Händlern? Seit hundert Jahren die Zeitung.” Um dieses Potenzial entsprechend zu vermarkten, müssten die Verlage in eigene Portale mit ihrem eigenen Personal investieren, anstatt die Webseiten extern entwickeln zu lassen. “Ansonsten bekommt das schnell einen Stiefkindcharakter.”
Gefährlich halte ich die Meinung des im Artikel über mir genannten Herr übrigens wirklich, der da sagt: “Den (gedruckten) regionalen Anzeigenmarkt könnten Gutscheinportale auf lange Sicht nicht ersetzen, glaubt Herzberg. “Sie sind aber eine attraktive Ergänzung.”
Den kompletten Artikel findet man hier.
Weitere Artikel auf netzleser:
- Der Netzleser meldet sich zurück Jetzt war fast ein Jahr Ruhe auf dem Netzleser. Das hatte zwei Gründe: erstens hat mir einfach die Zeit gefehlt. Die Tegernseerstimme hat doch ganz schön an den Ressourcen gesaugt und ich bin auch längere...
- WESTDEAL: Groupon hyped das lokale Netz Seit am Montag raus war, dass DERWESTEN mit einem eigenen Groupon an den Start geht, herrscht gewisse Aufregung in der Startup-Szene: Ein klassischer Verlag steigt an einem sehr frühen Punkt in ein noch relativ junges...
- Verlage im Groupon-Fieber: NeckarAlbDeal.de und RheinMainDeal.de in den Startlöchern Langsam aber sicher sehen die deutschen Zeitungsverlage die Chance, die im Groupon-Modell steckt. Seit dem der WestDeal vor ziemlich genau einem Jahr gelauncht wurde, springt auch der Rest auf. Ganz aktuell stehen zwei Groupon-Klone aus...
- Welt Online Energieauktion: gut umgesetztes Gruppenkauf- bzw. Groupon-Konzept Auf Welt Online läuft seit letzten Freitag, 08. April 2011, zum zweiten Mal eine Energieauktion. Das Prinzip dahinter ist vergleichbar mit einem Groupon-Konzept mit mehr Laufzeit. Welt Online sucht bei der Aktion Leser, die ihren...
- Ein arrogantes Arschloch will keiner zum Freund [Arroganz]: Meint man mit „Selbstüberschätzung“ eine Überbewertung eigenen Könnens, so zielen Hochmut und Arroganz auf soziale Distanz. In Haltung und Umgangsform werden sie durch Anstand und Höflichkeit gezügelt. Den Hochmut begünstigende Ursachen sind Eitelkeit und Narzissmus. [Arschloch]: Meistens werden damit Menschen...
{ 4700 Kommentare }
← Vorheriger Kommentar
USP human development hormone (somatropin).
Feel free to surf to my web page: opensea discord bot github
Sheringham Park is the grounds around Sheringham
Hall.
Have a look at my website … item431690081
To begin with, in the same time as slots are easy, you actually
know your betting limit properly.
my blog – situs slot online terbaik 2020 (Elias.Ztonline.ch)
XYGENYX, a licensing business for FDA-registered items.
my webpage – python open sea bot
Hiring a specialist electrician helps to ensure that the attempts are completed to current laws.
They also use the right tools and equipment Looking For Electricians To Hire obtain the job finished right.
Guys will buy what the perfume gift set counter lady tells them
absurdly. This can actually be a good approach – unless
you are heading into the gift treatment. I’ll show you how to use the salespersons expertise to your advantage
next.
Hemp Usa is a category of botanicals
that encompasses cultivars of Cannabis Sativa.
Though its uses vary and is not the most popular plant worldwide.
It can be used to make a range of products, ranging from clothes to paper.
A synthetic USP human growth hormonal agent (somatropin).
my blog – python open sea bot
In this instance, the life insurance firm’s money.
Here is my web-site; Opensea Bot Github
What is New U Life SOMADERM Transdermal Gel.
Also visit my web page – Bookmarks
NewULife Ranks. Welcome to my NewUlife Testimonial.
My web blog open sea offer bot
If you’re frustrated with manually submitting your backlinks, consider
using an auto-Backlink Builder Software submitter to do the
work for you. These programs can improve your website’s visibility online and assist you in creating
more relevant backlinks.
Hitman is really a 5-reel, 15 payline video slot that immerses you
into the deadly underworld of present day assassin. Hitman accepts coins from $0.01 to $0.25, and the number of
coins that you can bet per spin is 500.
My site … 토토사이트
Hello I am so thrilled I found your blog page, I really found you by
error, while I was browing on Bing for something else, Anyways I
am here now and wopuld just like to say many thanks for
a marvelous post and a all round enjoyable blog (I also love the theme/design),
I don’t have time too read it aall at the moment but I havge saved it and also
addded iin your RSS feeds, so when I have time I will be back to read much more, Please do keep
up tthe superb job.
Check out myy web page: football news
Since everyone a game of luck, players would definitely go after free openings.
You can choose from among a big selection of slots and you might find out that there’s really no way it seems like ever get tired of
playing more slots.
my homepage situs Slot online terbaik
It is exceedingly easy employ these box sinkers and typically a square hole
in breeze block or concrete blocks can be manufactured in around 1
minute 30 seconds with full installation in the metal electrical back
box in under 2 min’s.
my page electrician local to me
Let me reveal you in my review of NewULife.
my blog: Open Sea Offer Bot
A Car Pawn Loan operates your same principle as pawn shops.
Basically pawn automobile or truck for heap you have got to have.
The amount you can aquire would is based on the associated with your car Key replacement cost (Same pertains
to automobile title cash advance).
Early Prices usually applies to betting on horse events.
These prices are the fixed odds prices which the internet bookmakers offer right before the
race starts off with.
Feel free to surf to my webpage :: 토토사이트추천
Handling your skin area will not be as tough since
you may picture it can be. It is all about performing the proper points
so that your body takes notice.
My blog :: best skincare set for sale uk
NewULife Ranks. Invite to my NewUlife Evaluation.
my webpage; opensea bot github
Sheringham Park is the premises around Sheringham Hall.
My web page; item431691295
It constantly looks that as soon as you get dressed up, head of hair completed
and able to venture out on the town, you have one further look in the match and notice it:
A ZIT.
Also visit my site: webpage
معنی کلمه بایسکشوال چیست؟ به چه افرادی بایسکشوال گفته می شود؟ ما در این مطلب سعی داریم به این
سوال که بایسکشوال یعنی چی پاسخ داده و اطلاعات کاملی درباره این گرایش جنسی در اختیار شما قرار دهیم.
در ادامه این مطلب همراه ما باشید.
تعریف بایسکشوال به انگلیسی Bisexual به فردی گفته می
شود که به هر دو جنس از انسان گرایش عاطفی و جنسی دارد.
در سال 1824 که این کلمه وارد فرهنگ لغت
شد به این معنا به کار میرفت که یک فرد دارای دو اندام جنسی زن و مرد باشد.
اما با گذشت زمان مفهوم و معنی این کلمه
بسیار تغیر یافت. به معنای واقعی
بایسکشوال یک نوع تمایل جنسی است که در آن فرد به بیش از
یک جنس تمایل دارد.
برای این افراد هم جنس زن و هم جنس مرد
دارای جاذبه جنسی هستند. افراد بایسکشوال یا افراد
دوجنسگرا معمولا با چالش های زیادی رو به رو هستند زیرا پذیرش این شکل از
گرایش جنسی برای اطرفیان آن ها بسیار مشکل است.
If you want to get going in your own garden, but don’t know what to do
There are a variety of good places to buy seeds online.
my page: uk Seed Banks
It doesn’t matter which one, upper or lower, given black is on gold and white is on silver.
This can be the correct polarity installation.
My site: local electrical contractors
The Dance Evolution unveil to licensed J-Pop, hip-hop and R&B titles.
my web page; 토토
things to do in sheringham when it's raining Park is the
premises around Sheringham Hall.
Allow me reveal you in my testimonial of NewULife.
my website … opensea bot upload
NewULife Ranks. Welcome to my NewUlife Testimonial.
my web site – opensea mass offer bot
Thanks a lot for sharing this with all folks you really know what you’re speaking approximately!
Bookmarked. Please additionally visit my website =). We can have a hyperlink exchange agreement between us
Sheringham Park is the grounds around Sheringham Hall.
Here is my blog … Bookmarks
It’s very trouble-free to find out any topic on net as compared to books, as I found this piece of writing
at this web page.
Also visit my web site … http://144.126.242.153
Awesome article.
Fine way of describing, and nice article to take information about my presentation subject matter, which
i am going to present in college.
XYGENYX, a licensing firm for FDA-registered products.
Here is my webpage … opensea bidding bot github
things to do in sheringham With a dog Park is the grounds around Sheringham Hall.
May I simply say what a relief to uncover someone who truly knows what they are talking
about over the internet. You definitely realize how to bring an issue to light and make it important.
A lot more people really need to read this and understand this
side of your story. I was surprised that you aren’t more popular
given that you surely possess the gift.
Feel free to surf to my website … http://144.126.242.153
I really love your blog.. Pleasant colors & theme. Did you create this amazing site yourself?
Please reply back as I’m wanting to create my own website and would like to learn where you got this from or just
what the theme is called. Appreciate it!
Also visit my blog – بهترین مشاور کنکور; http://mediball.hu,
NewULife Ranks. Welcome to my NewUlife Testimonial.
My blog … Opensea bidding Bot github
An artificial USP human development hormone (somatropin).
Feel free to visit my web page – opensea floor bot discord
Awesome! Its really remarkable paragraph, I have got much clear idea regarding from this post.
Fear of the unknown is one of the the reason why parents worldwide make the selection to ship their
children off to school as an alternative of choosing homeschooling.
Dwelling training is handled as a brand new and strange idea,
when public education really is the brand new concept.
In the outdated days, homeschooling was the norm for pioneers starting from Thomas Edison to Mozart,
Theodore Roosevelt, to C.S. Lewis and up to date achievers akin to Tim Tebow and the Jonas Brothers.
It has turn into the norm for fogeys to depart the elevating of their
youngsters to teachers, utilizing a variety of excuses as to
why they would never think about homeschooling. Whereas I’ve no
problem with different individuals sending their children off to
high school, I would like that very same courtesy and freedom of choice to apply to
my family too.In this article I’ll inform you why my husband and I homeschool our children. I can’t talk about our life-style, spiritual,
economic or political causes (that are all vital), or the truth
that I vowed by no means to be other than my children for a whole day, on the day they were born. No, this time I’ll follow proven information, supplied by
the media in our nation, South Africa.Earlier than I do although, I would prefer
to level out that homeschooling is a giant sacrifice, solely to be finished by dad and mom who have their children’s best pursuits
at heart. With that in mind, you may need to educate your self on how it works before coming to uninformed conclusions about children watching tv
all day, or dad and mom allowing cheating on tests.Yes, it was legalized by the
nationwide training regulation in 1996, at some stage in the obligatory education ages
of seven-15. At present, it’s estimated that round eighty, 000 kids in SA are homeschooled.
Can so many people be mistaken?There are a number
of major curriculum providers in SA, and numerous smaller ones.
But there are even more approaches: traditional, textbook, eclectic, unschooling, lap
reserving, dwelling books, Charlotte Mason, on-line, tutoring,
long distance… the list goes on. You can buy a curriculum at a e book shop, or obtain free books from the
Division of Education website. Nonetheless, simply because
a curriculum is utilized in a college does not imply it’s good –
maybe it is just cheap.A good curriculum is one which caters to each
pupil’s individual learning style. Successful homeschoolers
discover a curriculum that suits their learning kinds, or they
build an eclectic curriculum using native and a myriad international curricula components.
Worldwide curricula, especially from the USA and UK are
compiled by native English audio system with years of
expertise, which ends up in professional grade, excessive-high quality curricula.For those who think SA’s
normal of education is world class, take into account the 2013 report by the World Economic Forum:
“World Financial Discussion board (WEF) International Data Know-how Report 2013 ranks South Africa’s Maths and Science training second last on the earth, solely ahead of Yemen.” That’s partly guilty on the
inexperienced composers who create poor course ware.
things to do in sheringham norfolk Park is the premises around Sheringham Hall.
We’re a bunch of volunteers and starting a brand new scheme in our community.
Your web site offered us with valuable info to work on.
You’ve performed an impressive process and our entire neighborhood might be grateful to you.
Superb, what a web ssite it is! This webpage gives helpful data too us, keedp it up.
Kasyno na pieniadze online homepage
internetowe kkasyno na prawdziwe pieniądze
Whats up this is kinda of off topic but I was wondering if blogs use WYSIWYG editors or if you
have to manually code with HTML. I’m starting a blog soon but have no coding expertise so I wanted to get guidance
from someone with experience. Any help would be greatly appreciated!
What i do not understood is in fact how you are not actually a lot more neatly-liked than you might be right now.
You are so intelligent. You realize thus significantly with regards to this subject, produced me in my view consider it from a lot of various angles.
Its like men and women aren’t involved until it is one
thing to do with Lady gaga! Your personal stuffs outstanding.
At all times deal with it up!
magnificent publish, very informative. I wonder why the opposite experts of this sector do not notice
this. You must proceed your writing. I am sure, you have a great readers’ base already!
Great post. I wwas checking continuously this blog and I
am impressed! Very helpful information specially the last
part I care for such info much. I was looking for this certain info for a very long time.
Thank you and good luck.
Here is my website: reallifecam, real life cam, reallife cam, reallifecam, voyeur-house
← Vorheriger Kommentar
{ 3 Trackbacks }